Free Digital Marketing Tutorials.
Lesson 4

Content Marketing is key for SEO. It’s extremely popular in the last few years now. Because the customer acquisition module has changed.

The Content marketing is very strategic marketing approach focuses on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience to drive profitable customer action.

Now this definition might have sounded very complicated but in simple words content marketing is all about creating content. So that you give value to your prospective customer.

What is the power of “Content Marketing” ?

In our case, I am teaching Digital Marketing. Now you guys are consuming it’s free content. Some of you are also looking at the content. Some of you like my approach of teaching attitude.

In the future i am creating a paid Tutorials and I am selling to you guys. You might purchase the product. Because I am giving you so much free value. almost free content. So that is the power of content marketing.

Giving value to your customers, or rather prospective customers and showing them the benefit of joining your services. if it’s a saas product, Software services, then i can give them a free trial.

I can give them comprehensive blog posts. I will give them a free Video Tutorials.

Simillery – if I am an ecommerce company. I can create viral content. Top ten types listing Items. And drive people to your website. So that various results for the content marketing.

Especially in the last few years, also in the coming years, content marketing is especially beneficial for business to drive customers. So we will be talking about this content marketing module, also we have an Case Studies for you. 

What is Email Marketing ?

Email marketing is another very important channel. I really love this channel. Honestly, In Asia specific, Email marketing is not popular as compared with video marketing.

Companies are using this one, but bloggers and small businesses are not using Email Marketing to communicate with their audience.

Email marketing is extremely important for my business. So email marketing is not just uploading to people list of emails to and spam them. It’s much more complicated than that.

You also have to use specific tools. You also know the style of writing emails about your products! Creating tricks, sequences and all!

All that we discuss about email marketing module. So make sure you read carefully specific email marketing posts.

So keep Reading next lesson. (5th lesson) or you want to go lesson number 1 again – then click here.